Tuesday, February 24, 2009

Linking and sharing

As I work on my computer and listen to music on songza.com, I take a moment to read an LA Times article on musician J.J. Cale. Apparently he's been a source of inspiration for a number of well-known rock 'n' rollers, including Eric Clapton ... but here's what I'm wondering: Why doesn't the LA Times include a link to one of his songs along with the article? Seems like a pretty simple and pretty obvious thing to do ... if they want to make their website more useful.

And it's not like there aren't plenty of links available ... they're just a Google search away, after all. Really, would it be that hard to include a link to the guy's web site?

If newspapers want to compete online, they've got to pay attention this kind of stuff. It's not just about "telling" anymore ... it's also about linking and sharing.

P.S. Here's one more link to a 2004 NPR interview with Cale.

1 comment:

deejbrown said...

Excellent point, though the journalists I know kinda sorta don't get the linking/establishing relationships thing.